Community Awareness Campaign on ‘Golden Start: Breastfeeding and Beyond’
Organized by Department of Nutrition and Dietetics at Gupta Hospital & Maternity Home, Phagwara

 A community awareness campaign on the theme ‘Golden Start: Breastfeeding and Beyond’ was successfully conducted at Gupta Hospital & Maternity Home, Phagwara by the students of B.Sc. Nutrition and Dietetics, GNA University. The campaign aimed to promote the importance of exclusive breastfeeding and optimal infant nutrition among new and expectant and lactating mothers.

The event was graced by Dr.Usha Gupta (MBBS, DGO), Senior Consultant Obstetrician & Gynaecologist, and Dr.Eshu Dixit (MBBS, MS – OBG), Consultant Obstetrician & Gynaecologist. Dr.Eshu Dixit warmly welcomed the participants and introduced the gathering of new mothers, setting the tone for an informative and engaging session.Dr.Usha Gupta shared valuable insights on correct breastfeeding techniques and feeding practices, which proved to be highly informative and enriching for the students and attendees alike.

As part of the campaign, students prepared and presented a variety of visual teaching aids and slogans to effectively communicate the benefits of breastfeeding and the importance of early infant nutrition. These creative and engaging tools enhanced community participation and understanding.

They effectively busted common myths surrounding breastfeeding and empowered mothers with accurate, practical information and have addressed common queries of lactating mothers present over there.

In addition, students provided detailed guidance on healthy and nutritious recipes for lactating women and infants aged 6 to 12 months, encouraging better dietary practices to support both maternal and child health.

The initiative was highly appreciated by the attendees and medical staff, serving as a meaningful step toward improving community knowledge and promoting a healthier start for mothers and their children.